Verdant Co. — DTC home goods
Challenge. Flat organic for 18 months, brand stuck on 30 keywords. Strategy. Site re-architecture + 90-cluster content engine. Result. 312% organic growth in 6 months.
Real engagements, real metrics, real screenshots. Filter by channel below — every case includes the challenge, the play, and the result.
Challenge. Flat organic for 18 months, brand stuck on 30 keywords. Strategy. Site re-architecture + 90-cluster content engine. Result. 312% organic growth in 6 months.
Challenge. Creative fatigue every 14 days. Strategy. Weekly hook libraries + UGC with five creators on rotation. Result. CPA dropped 42% while spend doubled.
Challenge. Demo flow converting at 0.6%. Strategy. Restructured Search + PMax stack with a CRO sprint on the demo flow. Result. CPL down 31%, demos up 3.6×.
Challenge. Marketing site treated like an afterthought. Strategy. Full redesign in Webflow with a 200kb JS budget. Result. 0.8s LCP, 4.6% conversion rate.
Challenge. Churn at month 3 killing LTV. Strategy. 12-flow Klaviyo rebuild + win-back creative. Result. Retention +58%, LTV up $2.1M annualized.
Challenge. Brand felt like a Series A in a Series C market. Strategy. Identity refresh + motion system + sales collateral. Result. Win-rate up 22% on enterprise deals.